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TailoredMail
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"In the 5 years that I've been doing email marketing, TailoredMail
is by far the easiest to use and has features and functionality I've never seen. You
guys rock!"
- Whole Foods Markets
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TailoredMail is a highly secure, spam-free, hosted web application that clients
log-in to create, publish and measure sequenced email campaigns, newsletters,
alerts, event invites/registrations, surveys/polls - and much more. Clients can
have TailoredMail personnel manage the entire publishing process, do it
themselves, or find a comfort zone somewhere in-between.
You own the lists, the content, the look of your email. We are so certain that
you'll have greater success with our system than anything else in the
marketplace - we allow clients to cancel their service with us at any
time....pretty easy to offer when we know that you'll love the service and want to
do more and more over time.
Learn more about why someone would consider using TailoredMail versus other
alternatives...
Our clients had the following email concerns before approaching us:
 They suspected their company
may be accidentally spamming and alienating customers with too many emails coming from too many internal sources.
They needed a centralized way for their customers, partners (anyone) to go and
manage their email relationship with them (change preferences, change their
email, change address, change the topics that they're interested in,
unsubscribe/remove altogether).
They needed to get
control over outbound email branding, messaging and privacy practices, while
providing their employees with leading-edge email tools to create compelling,
relevant content in the form of campaigns, newsletters, alerts, training
reinforcement, survey research, etc.
They were frustrated with
how to "push" different types of email content out to highly diverse audiences, so that customers, partners and employees ONLY received information they wanted.
They needed to
measure the success of their email messages, and ensure 100%
deliverability/quality, manage bounces & opt-outs, and keep email data synchronized with internal
CRM systems.
TailoredMail gives you marketing CONTROL over outbound email to clients, partners and employees,
or internal communications within your organization - and delivers the most targeted, permission-based content possible.
TailoredMail delivers more than 10 times the opens, click-throughs, and forwarding rates than the industry average. It's uniquely designed to reduce customer churn, drive new sales, and reduce the time and cost of producing email
communications programs.
TailoredMail manages in one centralized system:
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The look and content of outbound emails via lockable templates, style sheets and workflow approvals. |
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Unique customer profiles - and one-click access so they can change preferences. |
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Real-time tracking and measurement of results, including import/export and data synchronization. |
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Multiple lists, newsletters/campaigns, authors, templates, polls, surveys, feedback forms. |
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Wizards for creating and hosting content and click-thru pages, including a full Word-like HTML editor. |
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How? TailoredMail is an email content management system that empowers your subscribers to pick and choose EXACTLY what they want. Our clients have described TailoredMail as being similar to a website content management system - for email. Subscribers get to "personalize" what they get - while you get to "push" content that's relevant, and let TailoredMail manage the privacy, permissions, frequency and tracking of your efforts.
TailoredMail asks for more than an email address and name when getting your
audience to 'opt-in'. Your audience wants to select the topics they're interested in, the "context" of information they want, how often and how much they want to receive, what should appear first - and much, much more. They "trust" the content they get because it's what they asked for - not what a marketer stuffed in their inbox.
If you have an in-house CRM solution, TailoredMail significantly extends its capabilities with highly targeted email marketing and list management features.
TailoredMail creates:
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Dynamic eNewsletters for drip marketing |
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Email Alerts / Notifications / Subscriptions |
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Email Campaigns |
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Dynamic Surveys and Feedback Polling |
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Sign up for our newsletter
Request a live demo, or get more info
View an online brochure
TailoredMail is different. Winner of a 2003 Microsoft internal "Best Practices" award, TailoredMail allows you to create dynamic emails and surveys - where each recipient gets unique and targeted content based on THEIR preferences. Not only are our clients up and running with a fully-hosted, web-based solution in 24 hours - but we can fully customize TailoredMail for your unique business needs. Available in either an ASP or outsourced / co-managed model.
Bottom line. Once you see a TailoredMail demonstration, you'll quickly understand how much more effective TailoredMail engages, keeps and motivates your audience to respond to your messages.
 Create
multiple templates and lists, and share content between them. Generate one-off
campaigns in just a few minutes, with no HTML knowledge required. Allow multiple
authors to work together on content. Measure the success of your efforts
instantly. Get control of your corporate branding with lock-able templates.
TailoredMail can be customized to virtually any business need.
Read more about solutions for:
Newsletters
/ Campaigns / Events
Channel
Marketing
Sales
Teams
Training
Reinforcement
Survey
/ Feedback
View
an online brochure
Sign
up for our newsletter
Request
a live demo, or get more info
TailoredMail's powerful and innovative approach is made up four basic components:
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Newsletter and Campaign templates and content are easily created without any required knowledge of HTML.
Create compelling designs - with industry-leading opt-in features not found anywhere else. Set-up any number of authors to work together to collaborate on content. Easily set up multiple newsletters and share content between them |
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TailoredMail dynamically creates a multi-dimensional registration web page and database that allows your customers to fully customize what they get.
Allow users to choose from an unlimited array of topics, keywords,
format, frequency, and much more - to capture and engage users. Upon
sign-up, they get their first edition immediately for instant gratification. |
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Gather critical data to measure the success of your messages, with click-through and open tracking, instant polls, surveys, forward to a friend success, etc.
Get detailed reports in real-time, with full import and export to Excel.
Design highly dynamic, multi-branched surveys for even greater research and
feedback. |
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Not only can TailoredMail clients be up and running in 24 hours, but - importantly - we also specialize in fully customizing a solution that fits your business needs.
TailoredMail includes an XML API to dynamically integrate with your internal systems such as Onyx, Vignette, Siebel and more.
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