TailoredMail™: We deliver deeper personalization, greater customization.

Not only does TailoredMail help you easily create and deliver highly targeted alerts, campaigns and newsletters via email and RSS - it also adapts to your subscriber's interests and your business needs. Clients such as Shell, Whole Foods Markets, Fluke Networks and Sharebuilder use TailoredMail to take 'opt-in email' and 'dynamic email publishing' to a whole new level. A deeper, customizable level.

How deep? Subscriber emails are dynamic so that articles, images, frequency, formats and any number of other database elements can be customized into each and every communication. Content is highly relevant, valuable and wanted by your audience.

How customizable? TailoredMail can be customized for virtually any email project or corporate infrastructure. The unique authoring environment allows individuals or teams/divisions of people to work together, share content, and review results/trends for constant improvement. Creating and managing your email broadcasting saves money and controls/improves your brand and communication process.

Core Edition

The Core Edition of TailoredMail is ideal when you have a single, or small team of authors - perhaps a newsletter or two, some campaigns, some drip-programs - and a need to regularly broadcast to your core audiences. It includes all the functionality of TailoredMail and is used by over 50% of our clients.

Target user: Marketing department, 1 to 5 authors
Pricing: Starting at $300 ¹

Here's a list of common uses of the Core Edition by our clients

• Newsletters
• Campaigns
• Alerts and Dripped/Sequenced Emails
• Lead Qualification and follow-up
• Event Registration
• Viral "friends and family" forwarding campaigns
• Surveys/Polls

Team Edition (Sales, Stores, Offices, Multi-National)

TailoredMail Team Edition is ideal for multiple departments within the same company who may need to share content, templates, lists - or have a need to control frequency or branding across the company...or to even create multi-level newsletters and campaigns for individual salespeople. It provides all the core functionality of TailoredMail, but includes more advanced authoring capabilities to automate 'replication', approvals, and reports. This version is used by many of our medium to large sized companies.

Target User: Large organizations with multiple departments / regions, multiple authors & design standards. It also is perfect for companies with storefronts and/or dispersed sales teams, and integrates/personalizes each broadcasted email.

Pricing: $750 and up ¹

Common benefits of the Team Edition

• Internal, External, Regionally-based, and multi-tiered Newsletters / Campaigns
• Unlimited authors, lists, and projects
• Multi-language support
• Advanced Content Replication and Mapping for easy sharing across multiple groups
• CRM and internal database integration
• Corporate-wide template, permission, frequency and quantity management

Partner / Channel Edition

TailoredMail Partner / Channel Edition is perfect for communicating to your reselling partners - and even can be used as an innovative way to create hybrid newsletters that your channels can send to their customers - with your content (and theirs). Every company has resellers, business partners, perhaps even OEMs that remarket your goods and services - but struggle to present it effectively. TailoredMail allows you to simplify these communications, yet deliver EXACTLY the right content to them.

WatchGuard (security software company) sends out a single channel marketing newsletter that differentiates content in each email based on the region of the world, what level of certification they are (e.g. Gold Partner versus Premier Partner, etc.), and whether they are sales, marketing or technical people.

Precor (exercise equipment) creates a newsletter that their partners can resend to their own lists. The partner can include their own content - and the look, feel and quality of the content is managed by Precor. It's a win-win scenario that drives business and empowers partners.

Target User: Channel Marketing departments, 1 to many authors (including partners themselves)

Pricing: $500 and up ¹

Here's a list of common benefits of the Channel / Partner Edition for our clients

• Channel-based Newsletters / Campaigns
• Segmentation based on authorization-level, product-focus
• Multi-tier newsletters in concert with partners end-users
• OEM marketing

Agency Edition

TailoredMail Agency Edition enables Ad agencies, design firms, content production firms - or other eMarketing services companies to resell and remarket TailoredMail. The application is built from the ground up to easily support multiple authors, multiple companies, even multi-tiered solutions that you can read more about in the Channel and Retail versions of TailoredMail

Target User: Agencies with any number of clients, authors or storefronts

Pricing: Discounts from list price ²

Here's a list of common benefits of the Agency Edition for our clients

• Private Labeling
• Dedicated Servers and IP Addresses.
• Unlimited Clients, Lists, Authors, and storage
• Per-client or Aggregate pricing models available
• Customizable Reports - ability to insert your own custom summaries
• Easy start-up of new accounts. Can create a "Master" account with your templates and fields, and then replicate that account for instant set-up of new clients
• Can create varying permission settings to customize what clients can view and access
• Content libraries and replication across multiple clients
• Custom features can be designed for your agency

¹ Pricing is determined based on subscriber list size and broadcast volume.

² Pricing is determined based on # of clients, broadcast volume and level of system integration. Aggregate pricing options are also available.

Contact us today to schedule an online demonstration.