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TailoredMail began in 1997 with a vision to build a
breakthrough electronic email communication solution for business - to easily
and successfully deliver relevant content to highly diverse audiences across the
entire enterprise. TailoredMail™, the ASP application, was introduced in early
1999 and is in use by some of the most successful companies in the world. Its
unique blend of automated-segmentation and simplified dynamic-content authoring
has enabled TailoredMail to be one of the most unique eMarketing tools available
on the market.
In short, TailoredMail dramatically simplifies email content
creation and management, and engages email audiences like never before by giving
them the choice and control of information they receive - for a stronger,
more-engaging two-way communications relationship.
Matt Highsmith - CEO / President
Matt founded
TailoredMail in 1997 and has guided its growth ever since. Prior to starting
TailoredMail, Matt was VP of Marketing/Sales, and then President of Intermind
Corporation, winning the American Design Award for Corporate Marketing and
establishing over 200 Internet content partnerships. Matt coined the marketing
phrase "push technology" back in the mid 1990's (including cover stories of
Wired Magazine, Business 2.0, and the Wall Street Journal) and helped pioneer a
completely new way of viewing the web.
Prior to Intermind he was the Worldwide VP of Marketing and
Strategy at Attachmate - and helped guide its growth from $40 million to $400
million. Matt also held channel marketing and brand management positions at
Apple Computer (Mac II) and Procter & Gamble (Liquid Cascade).
Dave Tinney - CTO
Dave joined TailoredMail in
2000 and brings an extensive background in Microsoft SQL Server database
development, planning and testing with more than 10 years of time at Microsoft.
Marc Kamaka - VP of Client Services
Marc joined
TailoredMail in 1998 and has led its Client Services Group since that time.
Mindy Dolan - Director of Marketing
Mindy
brings 10 years of marketing experience in radio, television, public relations,
direct response advertising, interactive email marketing, and product
management. Most recently she was the Interactive Marketing Product Manager for
Outsell- an Internet auto sales and marketing company.
Tina Luce - VP of Finance
Tina joined
TailoredMail in 2000 and has held senior management positions at Bank of
America, and the former Security Pacific and Rainier Bank companies.
Take 405 to the 4th Street exit, and proceed west until you
reach 108th Ave NE. Turn left until you reach the corner of 2nd and 108th. In
front of you will be the Pacific Plaza building - with Sea Star restaurant on
your right.
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